Overview
DraftStreet brought me on to lead their product design team, as they had two apps, one for mobile and another for desktop, that did not sync. I recommended implementing new methodologies, including a mobile-first approach and RESTful services, to create a hybrid gaming platform synchronizing data to work across all devices.
By analyzing the existing gaming platforms' pain points and gathering user feedback, I created user flows, screen mockups, and a custom UI kit using the Bootstrap CSS framework. Collaborating closely with a small team in weekly sprints, we successfully developed an MVP before being acquired and joining DraftKings.
Team & Timeframe
• 1 Product Manager
• 1 Product Designer (me)
• 4 Engineers
• 8-month delivery date
